Marketing Strategy
South-Western (Publisher)
5th Edition
Published on 8. April 2010
Book
Paperback/Softback
743 pages
978-0-538-46738-4 (ISBN)
More details
Edition
5th ed.
Language
English
Place of publication
Mason, OH
United States
Publishing group
Cengage Learning, Inc
Product notice
Paperback (trade)
Unsewn / adhesive bound
Illustrations
Graphs; Charts; Illustrations, color; Illustrations, black and white
Dimensions
Height: 249 mm
Width: 201 mm
Thickness: 30 mm
Weight
1338 gr
ISBN-13
978-0-538-46738-4 (9780538467384)
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Schweitzer Classification