Business Research
An Informal Guide
Published on 30. March 1994
Book
Paperback/Softback
120 pages
978-1-56052-249-2 (ISBN)
More details
Series
Language
English
Place of publication
Boston, MA
United States
Publishing group
Cengage Learning, Inc
Target group
Professional and scholarly
Dimensions
Height: 254 mm
Width: 203 mm
Weight
295 gr
ISBN-13
978-1-56052-249-2 (9781560522492)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Content
Chapter 1: Research Basics Chapter 2: Using a Research Model Chapter 3: Observations Techniques Chapter 4: Surveys Chapter 5: Interview Techniques Chapter 6: Experiments and Tests Appendix: A Sample Research Instrument