Presenting Data Effectively
Communicating Your Findings for Maximum Impact
1st Edition
Published on 25. November 2013
Book
Paperback/Softback
200 pages
978-1-4522-5736-5 (ISBN)
Description
Focusing on the guiding principles of presenting data in evidence-based ways so that audiences are effectively engaged and researchers are better understood, Evergreen's exciting new book offers the best communication strategies available to anyone working with data. Indeed, with this highly accessible step-by-step guide, anyone-from students developing a research poster for a school project to faculty and researchers presenting data findings at a conference-can learn how to present and communicate their research findings in more interesting and effective ways.
Evergreen draws on her extensive experience in the study of research reporting, interdisciplinary evaluation, and data visualization, as well as from diverse interdisciplinary fields, including vision science, cognitive psychology, communications, and graphic design, to extract tangible and practical data-reporting communication lessons and insights. She then teaches readers how to apply those guiding principles to the design of data presentations to make it easier for the audience to understand, remember, and use data.
Ancillaries
* Link to the author's blog and website
* Selected chapter images in full colour
* Research & Evaluation Report Layout Checklist
* Templates of style sheets
* Slide deck planning sheet
* PowerPoint template illustrating the "Rule of Thirds"
* Tips for applying guiding principles to other software programs
Evergreen draws on her extensive experience in the study of research reporting, interdisciplinary evaluation, and data visualization, as well as from diverse interdisciplinary fields, including vision science, cognitive psychology, communications, and graphic design, to extract tangible and practical data-reporting communication lessons and insights. She then teaches readers how to apply those guiding principles to the design of data presentations to make it easier for the audience to understand, remember, and use data.
Ancillaries
* Link to the author's blog and website
* Selected chapter images in full colour
* Research & Evaluation Report Layout Checklist
* Templates of style sheets
* Slide deck planning sheet
* PowerPoint template illustrating the "Rule of Thirds"
* Tips for applying guiding principles to other software programs
Reviews / Votes
"With a growing interest in the field of data visualisation, Stephanie Evergreen's book on presenting data effectively can be described as a timely entry into the topic for the evaluation field....[she] immediately makes her position and passion for data presentation clear with strong words to convince the reader of its importance...her first book is an accessible and engaging read for the new evaluator, or even for the more established evaluator looking to finesse the way they present data in reports and presentations." -- Alicia McCoy, Evaluation Journal of Australasia "This book will not only improve my work but has already contributed to improving the evaluation profession through more effective and credible data presentations...she [Evergreen] delivers a narrative full of humor, personal stories, and convincing rationale for adopting new practices...she continued to hold my attention when she used specific American Psychological Association and Modern Language Association guidelines as support for or comparison with the practices she was suggesting." -- Nancy Franz, American Journal of EvaluationMore details
Language
English
Place of publication
Thousand Oaks
United States
Target group
College/higher education
Dimensions
Height: 232 mm
Width: 187 mm
Weight
335 gr
ISBN-13
978-1-4522-5736-5 (9781452257365)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions
Book
07/2017
2nd Edition
SAGE Publications Inc
€94.28
Shipment within 15-20 days
Person
Dr. Stephanie D. H. Evergreen is a sought-after speaker, designer, and researcher. She is best known for bringing a research-based approach to helping others better communicate their work through more effective graphs, slides, and reports. She holds a PhD from Western Michigan University in interdisciplinary research, which included a dissertation on the extent of graphic design use in written data reporting. Dr. Evergreen has trained audiences worldwide through keynote presentations and workshops for clients, such as Verizon, Head Start, American Institutes for Research, Brookings Institute, the Ad Council, Boys and Girls Club of America, and the United Nations. She led the first known attempt to revamp the quality of presentations for an entire association: the Potent Presentations Initiative for the American Evaluation Association (AEA). She is the 2015 recipient of the AEA's Marcia Guttentag Promising New Evaluator Award, which recognizes early notable and substantial accomplishments in the field. Dr. Evergreen is coeditor and coauthor of two issues of New Directions for Evaluation on data visualization. She writes a popular blog on data presentation at StephanieEvergreen.com. Her book, Presenting Data Effectively: Communicating Your Findings for Maximum Impact, was published by Sage in Fall 2013 and was listed as number one in Social Science Research on Amazon in the United States and United Kingdom for several weeks.
Content
Chapter 1. The Justification for Presenting Data Effectively
Chapter 2. Graphics
Chapter 3. Type
Chapter 4. Color
Chapter 5. Arrangement
Chapter 6. A Short Last Word on Presenting Data Effectively
Chapter 2. Graphics
Chapter 3. Type
Chapter 4. Color
Chapter 5. Arrangement
Chapter 6. A Short Last Word on Presenting Data Effectively