
Open Innovation Essentials for Small and Medium Enterprises
A Guide to Help Entrepreneurs in Adopting the Open Innovation Paradigm in Their Business
Business Expert Press
Published on 30. January 2016
Book
Paperback/Softback
168 pages
978-1-63157-242-5 (ISBN)
Description
Small and Medium Enterprises (SMEs) have to approach open innovation differently than large companies. This practical guide on open innovation is expressly for entrepreneurs and managers in SMEs. The authors provide strategies, techniques, and "tricks of the trade" enabling SMEs to practice open innovation systems profitability and enhance the long-term value of their company. Included are tools such as brokers, auctions, crowdsourcing, technology transfer, and spin-ups, making it useful for people already in business, starting businesses, or seeking supplemental material for courses.
More details
Language
English
Place of publication
Sterling Forest
United States
Target group
Professional and scholarly
Dimensions
Height: 229 mm
Width: 152 mm
Thickness: 10 mm
Weight
268 gr
ISBN-13
978-1-63157-242-5 (9781631572425)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Persons
Luca Escoffier, LLM in intellectual property aw, has worked for companies, public institutions, and universities as co-founder, C-level executive, and consultant in three continents. Mr. Escoffier is a TTLF Fellow at Stanford University, invited researcher at Waseda University, and the CEO of Innoventually, a premier Italian Open Innovation platform.