Language, Communication and the Economy

1. Preface; 2. Introduction (by Erreygers, Guido); 3. I. Critique; 4. Communication and commodification: Global economic change in sociolinguistic perspective (by Cameron, Deborah Jane); 5. For-profit discourse in the nonprofit and public sectors (by Hardt-Mautner, Gerlinde); 6. Education, discourse and the market: On the merger of two schools of applied economics (by Jacobs, Geert); 7. II. Method; 8. Headlines and cartoons in the economic press: Double grounding as a discourse supportive strategy (by Brone, Geert); 9. Blended conceptualisation in trade flow diagrams: Rise expression from cognitive highlighting to fictive motion, a French-Italian perspective (by Sambre, Paul); 10. 'Models': Normative or technical?: Public discourse on companies (by Braecke, Chris); 11. III. History; 12. What goes up, must come down: Images and metaphors in early macroeconomic theory (by Rosner, Peter); 13. Outline of a genealogy of the value of the entrepreneur (by Jones, Campbell); 14. A.R. Orage and the reception of Douglas's social credit theory (by Trier, Walter Van); 15. Name index; 16. Subject index