Marketing Classics
A Selection of Influential Articles
Allyn & Bacon (Publisher)
6th Edition
Published in July 1988
Book
Paperback/Softback
450 pages
978-0-205-11645-4 (ISBN)
Article exhausted; check for reprint
More details
Edition
6th Revised edition
Language
English
Place of publication
Needham Heights, MA
United States
Target group
College/higher education
Professional and scholarly
Edition type
Revised edition
Dimensions
Height: 220 mm
Width: 180 mm
Weight
826 gr
ISBN-13
978-0-205-11645-4 (9780205116454)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions

Book
01/1995
Pearson Education (US)
€70.83
Article exhausted; check for reprint