Business Across Cultures
Published on 30. October 1997
Book
Paperback/Softback
182 pages
978-0-201-82532-9 (ISBN)
Description
This text takes a business-case approach to looking at cross-cultural business practices and values, and how these affect international business conduct. A task-based, self-explanatory text, this work draws on students' critical thinking skills and should also develop their oral skills.
More details
Content
Notes to the Teacher
Unit 1 Stereotypes Across Cultures
Case Study: Do We Understand Each Other?
Around the World: Values, Stereotypes vs. Cultural Generalizations; Responding to Stereotypes
Unit 2 Making Initial Contacts Across Cultures
Case Study: Getting Connected in Colombia
Around the World: Getting Connected; Introductions; Names and Titles
Unit 3 Hospitality Across Cultures
Case Study: An Office Party
Around the World: Socializing with Colleagues; Entertaining Business Clients; Gift Giving
Unit 4 Time Across Cultures
Case Study: Italian-Swiss Breakdown
Around the World: Punctuality, Business Schedules, Company Time or Personal Time
Unit 5 Decision Makers Across Cultures
Case Study: Whom Should We Send?
Around the World: Negotiator Qualities; Styles of Persuasion; Women and the Workplace
Unit 6 Negotiations Across Cultures
Case Study: Japan and U.S. Candy Venture
Around the World: Nonverbal Communication; The Negotiating Table; Your Bargaining Style
Unit 7 Contracts Across Cultures
Case Study: What's in a Handshake?
Around the World: Explicit and Implicit Styles of Agreements; Honoring Contracts
Unit 8 Marketing Across Cultures
Case Study: Blue Diamond Almonds
Around the World: Global Marketing; Global and National Brands
Unit 9 Management and Employee Relations Across Cultures
Case Study: Are Two Managers Too Many?
Around the World: Decision-Making and Management Styles; Management and Employee Relations - Employee Programs
Unit 10 The International Businessperson Across Cultures
Case Study: Whom Should We Hire?
Around the World: Company Training of the International Executive; Preparing Yourself;
Class Presentations
Information Sources for Projects
Appendix
Answer Key
Unit 1 Stereotypes Across Cultures
Case Study: Do We Understand Each Other?
Around the World: Values, Stereotypes vs. Cultural Generalizations; Responding to Stereotypes
Unit 2 Making Initial Contacts Across Cultures
Case Study: Getting Connected in Colombia
Around the World: Getting Connected; Introductions; Names and Titles
Unit 3 Hospitality Across Cultures
Case Study: An Office Party
Around the World: Socializing with Colleagues; Entertaining Business Clients; Gift Giving
Unit 4 Time Across Cultures
Case Study: Italian-Swiss Breakdown
Around the World: Punctuality, Business Schedules, Company Time or Personal Time
Unit 5 Decision Makers Across Cultures
Case Study: Whom Should We Send?
Around the World: Negotiator Qualities; Styles of Persuasion; Women and the Workplace
Unit 6 Negotiations Across Cultures
Case Study: Japan and U.S. Candy Venture
Around the World: Nonverbal Communication; The Negotiating Table; Your Bargaining Style
Unit 7 Contracts Across Cultures
Case Study: What's in a Handshake?
Around the World: Explicit and Implicit Styles of Agreements; Honoring Contracts
Unit 8 Marketing Across Cultures
Case Study: Blue Diamond Almonds
Around the World: Global Marketing; Global and National Brands
Unit 9 Management and Employee Relations Across Cultures
Case Study: Are Two Managers Too Many?
Around the World: Decision-Making and Management Styles; Management and Employee Relations - Employee Programs
Unit 10 The International Businessperson Across Cultures
Case Study: Whom Should We Hire?
Around the World: Company Training of the International Executive; Preparing Yourself;
Class Presentations
Information Sources for Projects
Appendix
Answer Key