
Writing Guidelines for Business Students
Lisa Emerson(Author)
Cengage Australia (Publisher)
6th Edition
Published on 30. November 2021
Book
Paperback/Softback
160 pages
978-0-17-045437-7 (ISBN)
Description
Emerson, Writing Guidelines for Business Students is a reader-friendly text for all business students which provides guidance on various assignments you will be exposed to during your studies, including reports, case studies, reviews and online articles. It is the only guide available that focuses specifically on skills for business students, to help you master the expectations of writing assessments at university.
The early chapters focus on research and writing, and the latter chapters and appendices cover more specialised aspects of assignments, which allows the resource to be used as a reference tool throughout your business degree.
The early chapters focus on research and writing, and the latter chapters and appendices cover more specialised aspects of assignments, which allows the resource to be used as a reference tool throughout your business degree.
More details
Edition
6th edition
Language
English
Place of publication
United Kingdom
Publishing group
Cengage Learning EMEA
Target group
College/higher education
ISBN-13
978-0-17-045437-7 (9780170454377)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Person
Lisa Emerson is the Director of Teaching and Learning at Massey University. Lisa teaches into varied areas including science writing and science communication, academic writing, and writing centre theory and practice. She has taught academic writing in all disciplines (business, education, social sciences, science and technology) as well as creative writing and life writing. As well as this, Lisa has interests in New Zealand writing programs, and learning advising in New Zealand.
Content
1. Introduction
2. On being a business student
3. Finding information
4. Note taking
5. Thinking about assessment and group work
6. The writing process
7. Report to a client
8. Essays
9. Writing for the web
10. Literature reviews
11. Research proposals
12. Research reports
13. Referencing
Appendices
A. Using secondary material
B. Paragraphing, punctuation and pretentiousness - elements of style
C. Presenting data
D. Exam skills
2. On being a business student
3. Finding information
4. Note taking
5. Thinking about assessment and group work
6. The writing process
7. Report to a client
8. Essays
9. Writing for the web
10. Literature reviews
11. Research proposals
12. Research reports
13. Referencing
Appendices
A. Using secondary material
B. Paragraphing, punctuation and pretentiousness - elements of style
C. Presenting data
D. Exam skills