
Powerful Presentations
Simple Ideas for Making a Real Impact
Kogan Page Ltd (Publisher)
3rd Edition
Published on 1. April 2001
Book
Paperback/Softback
128 pages
978-0-7494-3573-8 (ISBN)
Description
Most people, at some time in their professional lives, find themselves faced with the prospect of making a presentation to a live audience. This practical handbook discusses how to deliver powerful presentations. It covers how to: build rapport with the audience; create a striking and a lasting impression; structure and deliver the presentation; and adapt presentations for different cultures.
More details
Edition
3rd Revised edition
Language
English
Place of publication
London
United Kingdom
Target group
Professional and scholarly
Edition type
Revised edition
Product notice
Paperback (trade)
Dimensions
Height: 215 mm
Width: 135 mm
Thickness: 12 mm
Weight
194 gr
ISBN-13
978-0-7494-3573-8 (9780749435738)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Previous edition
Persons
John Mattock is CEO of LyddonMattock Associates, an international management training consultancy based in the UK whose clients include PricewaterhouseCoopers and Ericcson. He has over 25 years' experience in international management consultancy and spends his time travelling all over the world on assignments that involve grooming top-flight managers in the art of global and cross-cultural communication and negotiation skills.
Content
Right Brain Training Introduction 1 What's going on in your listener's head? A lot of stuff about himself! 2 What will stick in your listener's memory? Pictures! Colour and movement! Experiences! 3 What else will reach your listener's mind and heart? Stories! Emotion! Familiarity! 4 How can you draw your listener into your story Show him where his interests lie... 5 Can you really change your listener's beliefs? Perhaps... by helping him to participate. 6 How to build, rehearse and deliver your argument Synopsis Afterword Appendices