Challenges

Contents:

Getting started

Aspect 1 : The basics of advertising - A workshop approach

Aspect 2 : Marketing - Launching a product on the market

Aspect 3 : Action! - Advertising and sales in the movies

Aspect 4 : "It's all illusion ..." - Marketing and sales in literature

Aspect 5 : No limits at all? - How advertising influences people

Review
Klausuren 1 und 2