The Handbook of Research on Interactive Marketing
Book
Hardback
450 pages
978-1-84844-783-7 (ISBN)
More details
Series
Language
English
Place of publication
Cheltenham
United Kingdom
Target group
Professional and scholarly
Dimensions
Height: 234 mm
Width: 156 mm
ISBN-13
978-1-84844-783-7 (9781848447837)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Persons
Edited by Robert Dyer and Marilyn Liebrenz-Himes, George Washington University, US