The Globalization of Business (Routledge Revivals)

List of tables; List of figures; Preface; Acknowledgements; Part One: Challenges for teaching and research in international business Introduction 1. The study of international business: a plea for a more interdisciplinary approach; Part Two: Challenges for theorizing about MNEs and MNE activity Introduction 2. Micro- and macro-organizational aspects of MNE's and MNE activity 3. The changing dynamics of international production 4. Global strategy and the theory of international production 5. The competitive advantage of countries and MNE activity; Part Three: Challenges to established patterns of MNE activity Introduction 6. Japanese MNE's in Europe and the US: some comparisons and contrasts 7. Transatlantic foreign direct investment and the European Economic Community 8. Technology-based cross-border alliances 9. The prospects for foreign direct investment in Central and Eastern Europe 10. The globalization of service activities 11. International direct investment patterns in the 1990's; Part Four: Challenges to national and regional government policies Introduction 12. Governments, hierarchies and markets: towards a new balance? 13: Governments and multinational enterprises: from confrontation to cooperation? 14. The political economy of MNE activity 15. Multinational investment in the EC: some policy implications; Notes and references; Index