Launch!
The critical 90 days from idea to market
Published on 20. March 2014
Book
Paperback/Softback
240 pages
978-0-349-40398-4 (ISBN)
Description
About ninety-seven percent of a rocket's fuel is used in the first three feet of its launch. The same is true in launching a new business, product, or service. Those first few steps are absolutely critical.
Scott Duffy has developed a practical approach for turning your big idea into a thriving venture by focusing on the crucial period immediately before, during, and after opening your doors (literally or online).
His approach is based on his experiences working with top entrepreneurs like Tony Robbins and Richard Branson, who taught him how to balance the two key sides of entrepreneurship:
The personal side, including personal finances, relationships, and health.The business side, including raising capital, building teams, establishing partnerships, and closing sales.
Duffy also draws on the true stories of other big names, such as Howard Schultz, Lou Holtz, and MC Hammer, to offer guidance on turning your vision into a full-fledged enterprise.
Scott Duffy has developed a practical approach for turning your big idea into a thriving venture by focusing on the crucial period immediately before, during, and after opening your doors (literally or online).
His approach is based on his experiences working with top entrepreneurs like Tony Robbins and Richard Branson, who taught him how to balance the two key sides of entrepreneurship:
The personal side, including personal finances, relationships, and health.The business side, including raising capital, building teams, establishing partnerships, and closing sales.
Duffy also draws on the true stories of other big names, such as Howard Schultz, Lou Holtz, and MC Hammer, to offer guidance on turning your vision into a full-fledged enterprise.
Reviews / Votes
Launch! will help any entrepreneur take a new business to the moon. Scott Duffy's step-by-step advice is like mission control for getting your next great idea off the ground -- HARVEY MACKAY, author of the #1 New York Times bestseller Swim with the Sharks Without Being Eaten Alive Business consultant Duffy debuts with a realistic view of entrepreneurship, balancing both inspiration and caution . . . Solid advice for novice risk-takers * Kirkus Reviews * The perfect solution for anyone who has ever asked, how do I succeed in business? -- GREG REID, bestselling author of Stickability and filmmaker If you are ready to fast start your business and Launch! it with wisdom, intelligence, and a brilliant opportunity to earn more, easier, and in less time, then read Scott Duffy's book. It will give you the creative thinking and insights to succeed more profitably than you ever imagined. I wish I had had it when I launched -- MARK VICTOR HANSEN, cocreator of the Chicken Soup for the Soul and the One Minute Millionaire seriesMore details
Language
English
Place of publication
London
United Kingdom
Publishing group
Little, Brown Book Group
Target group
College/higher education
Professional and scholarly
Product notice
Paperback (UK-trade)
Dimensions
Height: 234 mm
Width: 153 mm
Weight
41 gr
ISBN-13
978-0-349-40398-4 (9780349403984)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Additional editions
E-Book
03/2014
Piatkus Books
€3.99
Available for download
Person
Scott Duffy is the CEO of the Scott Duffy Training Group. He began his career working for bestselling author and speaker Tony Robbins and went on to work for big media brands, such as CBS Sportsline, NBC Internet, and FoxSports.com. His latest venture was acquired by Rich-ard Branson's Virgin Group. He lives in Southern California with his wife and two children.