Technology Ventures
From Idea to Enterprise
2nd Edition
Published on 12. October 2006
Book
Mixed media product
658 pages
978-0-07-329442-1 (ISBN)
Description
"Technology Ventures" is the first textbook to thoroughly examine a global phenomenon known as "technology entrepreneurship". Now in its second edition, this book integrates the most valuable entrepreneurship and technology management theories from some of the world's leading scholars and educators with current examples of new technologies and an extensive suite of media resources. Dorf and Byers comprehensive collection of action-oriented concepts and applications provides both students and professionals with the tools necessary for success in starting and growing a technology enterprise. "Technology Ventures" details the critical differences between scientific ideas and true business opportunities.
More details
Edition
2nd Revised edition
Language
English
Place of publication
London
United States
Publishing group
McGraw-Hill Education - Europe
Target group
College/higher education
Edition type
Revised edition
Illustrations
Illustrations
Dimensions
Height: 238 mm
Width: 185 mm
Thickness: 33 mm
Weight
1181 gr
ISBN-13
978-0-07-329442-1 (9780073294421)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Other editions
Previous edition
Richard C. Dorf | Thomas H. Byers
Technology Ventures
Book
10/2004
McGraw-Hill Education (ISE Editions)
€47.11
Shipment within 15-20 days
Content
PART I 1 Capitalism and the Technology Entrepreneur2 Opportunity and the Business Summary3 Building a Competitive Advantage4 Creating a Strategy5 Innovation StrategiesPART II6 Risk and Return7 Venture Creation and the Business Plan8 Independent Versus Corporate Ventures9 Knowledge, Learning, and Design10 Legal Formation and Intellectual PropertyPART III11 The Marketing and Sales Plan12 The New Enterprise Organization13 Acquiring, Organizing, and Managing Resources14 The Management of Operations15 Acquisitions, Mergers, and Global BusinessPART IV16 The Profit and Harvest Plan17 The Financial Plan18 Sources of Capital19 Presenting the Plan and Negotiating the Deal20 Leading a New Technology Venture to SuccessReferencesAppendix A Business PlansAppendix B CasesInformation Sources on the InternetGlossaryIndex