Merchandise Buying and Management
2nd Edition
Published on 1. January 2002
Book
Hardback
496 pages
978-1-56367-190-6 (ISBN)
Description
The second edition of this best-selling, comprehensive text has been updated to contain the most current information on merchandising and retailing. Written for college-level courses dealing with retail buying and the management of retail inventories, the text covers topics relevant to future buyers and store-management personnel. The material is presented within the context of a contemporary retail environment.
More details
Edition
2nd Revised edition
Language
English
Place of publication
London
United Kingdom
Publishing group
Bloomsbury Publishing PLC
Target group
College/higher education
Edition type
Revised edition
Illustrations
illustrations
Dimensions
Height: 235 mm
Width: 187 mm
Thickness: 37 mm
Weight
1027 gr
ISBN-13
978-1-56367-190-6 (9781563671906)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions
John Donnellan
Merchandise Buying and Management
Book
05/2007
3rd Edition
Fairchild Books
€94.40
Article is exhausted; no reprint
Person
John Donnellan is Dean of Business and Computer Information Systems at Holyoke Community College. For 20 years he held management, merchandising and sales promotions positions in various department and specialty stores. Donnellan frequently addresses trade and professional associations on current retailing topics.
Content
The Structure of the Retail Industry -Retail Merchandising -Retailing Formats -Retail Locations -Retail Growth and Expansion -Communicating with Consumers The Development and Distribution of Consumer Products -Fashion Merchandising -Brands and Private Labels -Merchandise Resources The Financial Aspects of Merchandising -Measures of Productivity -Merchandising Accounting -Inventory Valuation Pricing, Planning, and Purchasing Retail Inventories -Retail Pricing -Planning Sales and Inventory -Purchase Terms Merchandise Control and Presentation -Merchandising Controls and Report Analysis TEXT FEATURES * New visuals illustrating retailing principles and organisation of the retail industry * Extensive coverage of Internet retailing and international merchandising * Updated examples, tables, analysis of retail sales figures and list of retail organisations * More detailed explanation of mathematical concepts * New section on vendor-sponsored store merchandising programmes and expanded store fixtures section * Contemporary company profiles on retailers ** Instructor's Guide by Patricia Mink Rath of the International Academy of Design and Technology, Chicago. Includes chapter teaching tips, suggestions for individual and team projects, references, case studies and answers to end-of-chapter discussion questions and problems *** PowerPoint (R) Presentation by Patricia Mink Rath of the International Academy of Design and Technology, Chicago. Slides provide the basis for a chapter-by-chapter lecture outline that helps you to present concepts and materials. The presentation is available on CD-ROM; compatible with PC and MAC platforms.