Broadcasting
Cable and Beyond - An Introduction to Modern Electronic Media
Published on 1. January 1990
Book
Hardback
502 pages
978-0-07-017547-1 (ISBN)
Description
An introductory text to contemporary broadcasting and cable television, exploring each facet of the electronic media. It aims to cover basic principles, discussing how the electronic media evolved and how people will be affected by future technological developments.
More details
Language
English
Place of publication
New York
United States
Publishing group
McGraw-Hill Education - Europe
Target group
College/higher education
Illustrations
Ill.(some col.).
Dimensions
Height: 260 mm
Width: 210 mm
Thickness: 25 mm
Weight
1270 gr
ISBN-13
978-0-07-017547-1 (9780070175471)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Content
The landscape; programming; development; technology; the audience; regulation.