Marketing Communications
A European Perspective
5th Edition
Published on 9. July 2013
Book
Paperback/Softback
640 pages
978-0-273-77322-1 (ISBN)
More details
Edition
5th edition
Language
English
Place of publication
United Kingdom
Target group
Professional and scholarly
Dimensions
Height: 267 mm
Width: 196 mm
Thickness: 24 mm
Weight
1152 gr
ISBN-13
978-0-273-77322-1 (9780273773221)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions
Patrick De Pelsmacker | Maggie Geuens | Joeri Van Den Bergh
Marketing Communications
A European Perspective
Book
08/2017
6th Edition
Pearson Education Limited
€61.99
Shipment within 10-20 days
Previous edition
Patrick De Pelsmacker | Maggie Geuens | Joeri Van Den Bergh
Marketing Communications
A European Perspective
Book
03/2010
4th Edition
FT Press
€89.65
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