Furniture Marketing
Product, Price, and Promotional Policies of Manufacturers
Published on 30. October 2011
Book
Paperback/Softback
240 pages
978-0-8078-6861-4 (ISBN)
Description
The author presents a comprehensive picture of the furniture manufacturer's marketing policies and the framework of the industry out of which marketing policies evolve. He thoroughly investigates and critically analyzes the existing marketing policies of the industry and furnishes data on the industry's profitability.
A UNC Press Enduring Edition -- UNC Press Enduring Editions use the latest in digital technology to make available again books from our distinguished backlist that were previously out of print. These editions are published unaltered from the original, and are presented in affordable paperback formats, bringing readers both historical and cultural value.
A UNC Press Enduring Edition -- UNC Press Enduring Editions use the latest in digital technology to make available again books from our distinguished backlist that were previously out of print. These editions are published unaltered from the original, and are presented in affordable paperback formats, bringing readers both historical and cultural value.
More details
Series
Edition
New edition
Language
English
Place of publication
Chapel Hill
United States
Target group
Professional and scholarly
Edition type
New edition
Dimensions
Height: 229 mm
Width: 152 mm
Thickness: 14 mm
Weight
399 gr
ISBN-13
978-0-8078-6861-4 (9780807868614)
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Schweitzer Classification