Strategic Management
Concepts
13th Edition
Published on 28. February 2010
Book
Paperback/Softback
384 pages
978-0-13-612099-5 (ISBN)
Description
A skills-oriented, practitioner perspective on strategy, thoroughly updated with current research and concepts.
In today's economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management: Concepts captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping readers develop their own cutting-edge strategy through skill-developing exercises.
The thirteenth edition explores the current global recession and shows how it has affected the business environment, providing readers with updated coverage of strategic-management concepts, theory, research, and techniques in every chapter.
In today's economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management: Concepts captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping readers develop their own cutting-edge strategy through skill-developing exercises.
The thirteenth edition explores the current global recession and shows how it has affected the business environment, providing readers with updated coverage of strategic-management concepts, theory, research, and techniques in every chapter.
More details
Other editions
New editions
Book
03/2012
14th Edition
Pearson
€189.40
Article is exhausted; no reprint
Fred R. David
Strategic Management
A Competitive Advantage Approach, Concepts Plus NEW MyManagementLab with Pearson eText -- Access Card Package
Book
02/2012
14th Edition
Prentice Hall
€126.22
Article is exhausted; no reprint
Fred R. David
Strategic Management
A Competitive Advantage Approach, Concepts Plus MyManagementLab with Pearson eText
Book
14th Edition
Prentice Hall
€118.83
The article will not be published
Previous edition
Book
06/2008
12th Edition
Pearson
€65.60
Article exhausted; check for reprint
Content
PART 1: Overview of Strategic Management
Chapter 1: The Nature of Strategic Management
PART 2: Strategy Formulation
Chapter 2: The Business Vision and Mission
Chapter 3: The External Assessment
Chapter 4: The Internal Assessment
Chapter 5: Strategies in Action
Chapter 6: Strategy Analysis and Choice
PART 3: Strategy Implementation
Chapter 7: Implementing Strategies: Management and Operations Issues
Chapter 8: Implementing Strategies: Marketing, Finance/Accounting, R&D, and MIS Issues
PART 4: Strategy Evaluation
Chapter 9: Strategy Review, Evaluation, and Control
PART 5: Key Strategic Management Topics
Chapter 10: Business Ethics/Social Responsibility/Environmental Sustainability
Chapter 11: Global/International Issues
Chapter 1: The Nature of Strategic Management
PART 2: Strategy Formulation
Chapter 2: The Business Vision and Mission
Chapter 3: The External Assessment
Chapter 4: The Internal Assessment
Chapter 5: Strategies in Action
Chapter 6: Strategy Analysis and Choice
PART 3: Strategy Implementation
Chapter 7: Implementing Strategies: Management and Operations Issues
Chapter 8: Implementing Strategies: Marketing, Finance/Accounting, R&D, and MIS Issues
PART 4: Strategy Evaluation
Chapter 9: Strategy Review, Evaluation, and Control
PART 5: Key Strategic Management Topics
Chapter 10: Business Ethics/Social Responsibility/Environmental Sustainability
Chapter 11: Global/International Issues