
Strategic Management: A Competitive Advantage Approach, Concepts and Cases + MyLab Management with Pearson eText, Global Edition
Pearson Education Limited (Publisher)
16th Edition
Published on 30. November 2016
Book
Mixed media product
978-1-292-14860-1 (ISBN)
Shipment within 10-20 days
Description
For courses in strategy. This package includes MyManagementLab(R). A Practical, Skills-oriented Approach to Strategic Management In today's economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping students develop their own cutting-edge strategy through skill-developing exercises. The Sixteenth Edition has been thoroughly updated and revised with current research and concepts. This edition includes 30 new cases and end-of-chapter material, including added exercises and review questions. This package includes MyManagementLab, an online homework, tutorial, and assessment program designed to work with this text to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts. MyManagementLab should only be purchased when required by an instructor. Please be sure you have the correct ISBN and Course ID. Instructors, contact your Pearson representative for more information.
More details
Product info
Time-limited license permitted subject to limit of 24 months.
Edition
16th edition
Language
English
Place of publication
Harlow
United Kingdom
Target group
College/higher education
Dimensions
Height: 274 mm
Width: 216 mm
Thickness: 20 mm
Weight
1480 gr
ISBN-13
978-1-292-14860-1 (9781292148601)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions

Fred David | Forest David
Strategic Management: A Competitive Advantage Approach, Concepts and Cases plus Pearson MyLab MyLab Management with Pearson eText, Global Edition
Book
02/2023
17th Edition
Pearson Education Limited
€109.85
Shipment within 10-20 days
Previous edition

Fred David | Fred R. David | Forest R. David
Strategic Management: Concepts and Cases, with MyManagementLab, Global Edition
Book
11/2014
15th Edition
Pearson Education Limited
€87.89
Article exhausted; check for reprint
Content
1. Strategic Management Essentials?
THE COHESION CASE: Nestle S.A, 2016
2. Outside-USA Strategic Planning
3. Ethics, Social Responsibility, and Sustainability
4. Types of Strategies
5. Vision and Mission Analysis
6. The Internal Audit
7. The External Audit
8. Strategy Generation and Selection
9. Strategy Implementation
10. Strategy Execution
11. Strategy Monitoring
Appendix Guidelines for Case Analysis
THE COHESION CASE: Nestle S.A, 2016
2. Outside-USA Strategic Planning
3. Ethics, Social Responsibility, and Sustainability
4. Types of Strategies
5. Vision and Mission Analysis
6. The Internal Audit
7. The External Audit
8. Strategy Generation and Selection
9. Strategy Implementation
10. Strategy Execution
11. Strategy Monitoring
Appendix Guidelines for Case Analysis