Strategic Analysis and Action
7th Edition
Published on 7. May 2009
Book
Paperback/Softback
260 pages
978-0-13-206142-1 (ISBN)
Description
This book aims to develop the basic general management skills required to understand a business, sense the opportunities and problems that it faces, deal effectively wth strategic decisions, and set in place the people and operations to implement those decisions. The authors have focused on analytic concepts that contribute to a practical understanding of specific strategic issues; these concepts are linked into a comprehensive framework that helps students learn to set priorities for both analysis and action.
More details
Edition
7th edition
Language
English
Place of publication
Scarborough
Canada
Publishing group
Pearson Canada, Toronto
Target group
College/higher education
Illustrations
Figures; Tables, black and white
Weight
376 gr
ISBN-13
978-0-13-206142-1 (9780132061421)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Content
PREFACE
INTRODUCTION
CHAPTER 1 THE JOB OF THE GENERAL MANAGER
CHAPTER 2 STRATEGY
CHAPTER 3 THE DIAMOND-E FRAMEWORK
CHAPTER 4 TOOLS FOR ENVIRONMENT ANALYSIS
CHAPTER 5 ENVIRONMENT ANALYSIS: THE STRATEGY-ENVIRONMENT LINKAGE
CHAPTER 6 RESOURCE ANALYSIS: THE STRATEGY-RESOURCE LINKAGE
CHAPTER 7 MANAGEMENT PREFERENCE ANALYSIS: THE STRATEGY-MANAGEMENT PREFERENCE LINKAGE
CHAPTER 8 STRATEGY AND ORGANIZATION
CHAPTER 9 STRATEGIC CHOICE
CHAPTER 10 IMPLEMENTING STRATEGY: CHANGE AGENDA AND STARTING CONDITIONS
CHAPTER 11 IMPLEMENTING STRATEGY: GUIDELINES AND ACTION
INDEX
INTRODUCTION
CHAPTER 1 THE JOB OF THE GENERAL MANAGER
CHAPTER 2 STRATEGY
CHAPTER 3 THE DIAMOND-E FRAMEWORK
CHAPTER 4 TOOLS FOR ENVIRONMENT ANALYSIS
CHAPTER 5 ENVIRONMENT ANALYSIS: THE STRATEGY-ENVIRONMENT LINKAGE
CHAPTER 6 RESOURCE ANALYSIS: THE STRATEGY-RESOURCE LINKAGE
CHAPTER 7 MANAGEMENT PREFERENCE ANALYSIS: THE STRATEGY-MANAGEMENT PREFERENCE LINKAGE
CHAPTER 8 STRATEGY AND ORGANIZATION
CHAPTER 9 STRATEGIC CHOICE
CHAPTER 10 IMPLEMENTING STRATEGY: CHANGE AGENDA AND STARTING CONDITIONS
CHAPTER 11 IMPLEMENTING STRATEGY: GUIDELINES AND ACTION
INDEX