
How to Set Up and Run an Academic Programme
Andrew Corcoran(Author)
Edward Elgar Publishing
Will be published approx. on 4. December 2025
Book
Hardback
142 pages
978-1-0353-6702-3 (ISBN)
Description
In this insightful book, Andrew Corcoran presents a step-by-step approach to program initiation and management, empowering teachers and creating a fulfilling experience for all. He recognises how leading a degree-level academic programme requires exceptional project management skills, requiring the coordination of many students and colleagues across multiple departments.
Corcoran provides solid foundations for future decision-making in designing and managing an academic programme. He takes into consideration the need to align with institutional regulations to create programmes which are both effective and efficient in delivering their goals. A wide range of practical teaching and learning guidance is provided, using real-world case studies. The book outlines objectives for establishing a new programme, supporting these ideas with market research, and presenting them to collaborators and decision-makers in order to move forward? It empowers academics to successfully build a programme, recruit students, and manage further development.
How to Set Up and Run an Academic Programme is an essential toolkit for leaders of academic programmes, university teachers, and higher education managers. It is also an illuminating resource for scholars in the fields of business and management and higher education management.
Corcoran provides solid foundations for future decision-making in designing and managing an academic programme. He takes into consideration the need to align with institutional regulations to create programmes which are both effective and efficient in delivering their goals. A wide range of practical teaching and learning guidance is provided, using real-world case studies. The book outlines objectives for establishing a new programme, supporting these ideas with market research, and presenting them to collaborators and decision-makers in order to move forward? It empowers academics to successfully build a programme, recruit students, and manage further development.
How to Set Up and Run an Academic Programme is an essential toolkit for leaders of academic programmes, university teachers, and higher education managers. It is also an illuminating resource for scholars in the fields of business and management and higher education management.
Reviews / Votes
'Programme leadership can be challenging and good guidance can be hard to come by. Andrew Corcoran's book contains a robust and useful process for anyone who is looking to (re)design their programme in a way that engages with all of the relevant issues and, critically, addresses the needs of the market.' -- Craig Robinson, King's College London, UK 'This book is a practical guide for educational leaders, showing them how to create and manage successful academic programmes. It helps them identify opportunities, plan strategically, and collaborate effectively with colleagues to build strong proposals. The book also offers tips on designing engaging courses with thoughtful teaching and assessment strategies. Beyond that, it prepares leaders for real challenges, whether it is ensuring quality, handling governance, or continuously improving their programmes. At its core, it is about making education better through smart planning, teamwork, and adaptability. Kudos to the author for crafting such a practical and inspiring guide. This book is a walk-through manual for educators looking to build and improve academic programmes!' -- Kok Wei Khong, Nottingham University Business School, ChinaMore details
Series
Language
English
Place of publication
Cheltenham
United Kingdom
Target group
Professional and scholarly
Dimensions
Height: 216 mm
Width: 138 mm
ISBN-13
978-1-0353-6702-3 (9781035367023)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Person
Andrew Corcoran, Associate Professor in Marketing, Nottingham University Business School, University of Nottingham, UK
Content
Contents
Preface
Introduction to How to Set Up and Run an Academic
Programme
1 Why do we want to make a change?
2 How do we show that this is an opportunity, not just a
fantasy?
3 How do we win support for our ideas?
4 How do we design teaching to deliver learning?
5 How do we recruit students to the programme?
6 How do we manage and improve the programme?
Further reading
References
Preface
Introduction to How to Set Up and Run an Academic
Programme
1 Why do we want to make a change?
2 How do we show that this is an opportunity, not just a
fantasy?
3 How do we win support for our ideas?
4 How do we design teaching to deliver learning?
5 How do we recruit students to the programme?
6 How do we manage and improve the programme?
Further reading
References