E-Commerce
Simon Collin(Author)
Wiley (Publisher)
Published in 2001
Book
Paperback/Softback
256 pages
978-0-471-49898-8 (ISBN)
Description
Whether a traditional business or a new one, all future organizations will have an e-commerce element. This guide examines e-commerce and use of the Internet, and offers business advice on everything from how a shopping cart works to ensuring secure credit card transactions.
More details
Series
Language
English
Place of publication
Chichester
United Kingdom
Publishing group
John Wiley and Sons Ltd
Target group
Professional and scholarly
ISBN-13
978-0-471-49898-8 (9780471498988)
Schweitzer Classification
Content
1. The Internet - a primer; 2. Principles of selling on the internet; 3. Placing an order; 4. Using a shopping cart; 5. Securing against intruders; 6. Customer confidence - shopping; 7. Customer confidence - authentication; 8. Dealing with money; 9. Tracking an order; 10. Setting up as an online merchant; 11. Principles of delivery on the internet.