
Integrated Advertising, Promotion, and Marketing Communications
Pearson (Publisher)
9th Edition
Published on 7. July 2021
Book
Paperback/Softback
480 pages
978-0-13-670815-5 (ISBN)
More details
Edition
9th ed.
Language
English
Place of publication
United States
Product notice
Paperback (trade)
Unsewn / adhesive bound
Dimensions
Height: 274 mm
Width: 216 mm
Thickness: 23 mm
Weight
907 gr
ISBN-13
978-0-13-670815-5 (9780136708155)
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Schweitzer Classification