Creative Direct Mail
Guide and Showcase
Published on 1. March 1996
Book
Paperback/Softback
160 pages
978-1-56496-143-3 (ISBN)
Description
This reference aims to meet the needs of those involved in direct mail marketing design, by suggesting techniques and providing models. Each "how to" section is followed by examples of finished projects in such areas as fundraising, direct mail invitations, special promotions and catalogues.
More details
Series
Language
English
Place of publication
United States
Publishing group
Quarto Publishing Group USA Inc
Target group
Professional and scholarly
Illustrations
350 colour illustrations
Dimensions
Height: 240 mm
Width: 240 mm
Weight
904 gr
ISBN-13
978-1-56496-143-3 (9781564961433)
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Schweitzer Classification