Critical Issues in Brand Management
Book of Abstracts from the 1st Am-brands Sig's International Brand Management Colloquium
Published in April 2005
Book
Paperback/Softback
82 pages
978-0-9549730-0-1 (ISBN)
More details
Language
English
Place of publication
Helnensburgh
United Kingdom
Target group
Professional and scholarly
Dimensions
Height: 300 mm
Width: 210 mm
ISBN-13
978-0-9549730-0-1 (9780954973001)
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Schweitzer Classification