International Marketing
Philip R. Cateora(Author)
Irwin/McGraw-Hill (Publisher)
12th Edition
Book
697 pages
978-0-07-283371-3 (ISBN)
More details
Series
Edition
12th Revised ed.
Language
English
Place of publication
United States
Illustrations
Illustrations, unspecified
ISBN-13
978-0-07-283371-3 (9780072833713)
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Schweitzer Classification