
Economics, Strategy and the Firm
Paul Cashian(Author)
Palgrave Macmillan (Publisher)
Book
Hardback
448 pages
978-0-333-99296-8 (ISBN)
Description
"Economics, Strategy and the Firm" draws on the increasing synthesis of ideas from economics and business strategy to explain how organizations fulfil their corporate goals. The book provides an analytical framework showing how tools from economics can be used to explain, and even predict, the economic behaviour of organizations. Assuming a basic knowledge of microeconomic theory, the text is aimed at intermediate undergraduates and MBA students undertaking a course of study in Economics and Strategy, Industrial economics or Industrial Organization.
More details
Language
English
Place of publication
Basingstoke
United Kingdom
Target group
College/higher education
Illustrations
Illustrations
Dimensions
Height: 246 mm
Width: 189 mm
ISBN-13
978-0-333-99296-8 (9780333992968)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Additional editions

Paul Cashian
Economics, Strategy and the Firm
E-Book
09/2017
Red Globe Press
€49.99
Available for download

Paul Cashian
Economics, Strategy and the Firm
Book
06/2007
Red Globe Press
€36.00
Shipment within 15-20 days
Person
PAUL CASHIAN is subject head for Business Policy at Coventry Business School, UK.
Content
Economics, Strategy and the Firm - The Economist's Firm - Extensions of the Economist's Model of the Firm - Costs, Revenues and Profit - Transaction Costs - Management Costs - Resource Based Theory of the Firm - Game Theory and the Behaviour of Firms - Firms and Competitive Behaviour - Firms and Cooperative Behaviour - Environmental Analysis - The Economist's Perspective - Environmental Analysis - The Strategist's Perspective - Competition Policy - Competition Policy in Action -