Good Business
Guide to Corporate Responsibility and Business Ethics
Published on 1. June 1989
Book
Hardback
135 pages
978-0-09-174028-3 (ISBN)
Description
This is the first UK management book on business ethics and the allied but wider topic of corporate responsibility, which involves bottom-line profits and long-term corporate positioning.
More details
Language
English
Place of publication
London
United Kingdom
Publishing group
Cornerstone
Target group
Professional and scholarly
Dimensions
Height: 216 mm
Width: 138 mm
Weight
296 gr
ISBN-13
978-0-09-174028-3 (9780091740283)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Content
What is corporate responsibility?; why be responsible?; how to run an ethical business?; from ethics to corporate responsibility; putting it into practice; communicating the new strategy and capitalizing on it; well-used excuses and how to beat them.