
College English and Communication
McGraw-Hill Professional (Publisher)
9th Edition
Published on 16. February 2006
Book
Paperback/Softback
656 pages
978-0-07-310650-2 (ISBN)
Description
College English and Communication, ninth edition continues to provide up-to-date coverage of key topics such as cultural diversity, ethics, global communications, electronic communications, and using the Internet for communication and online resources. The text covers the basics of grammar, spelling, and punctuation while incorporating customer service, business correspondence, the job search process, oral communication, and technology.
More details
Edition
9th edition
Language
English
Place of publication
United States
Publishing group
McGraw-Hill Education - Europe
Target group
College/higher education
Dimensions
Height: 274 mm
Width: 218 mm
Thickness: 22 mm
Weight
1284 gr
ISBN-13
978-0-07-310650-2 (9780073106502)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Persons
Dr. Sue C. Camp, Professor of Business Administration at Gardner-Webb University, received her doctorate from the University of Tennessee at Knoxville, her masters degree from Winthrop University, Rock Hill, South Carolina, and her bachelors degree from Gardner-Webb University, Boiling Springs, North Carolina. She has taught business courses for over 40 years, has conducted workshops, and has spoken to civic organizations, teacher associations, and other professional groups who are interested in learning about business communications. She has written many books and enjoys teaching traditional courses and online courses at both the undergraduate and the graduate levels. She is past president of her Rotary Club and is active in local charitable organizations. Her awards include the following: Women of Achievement Award from the University of Tennessee. Whos Who Among American Teachers. Academic Excellence Award, Gardner-Webb University. Scholarship Award, Gardner-Webb University. Gallery of Distinguished Graduates, Gardner-Webb University. Online Faculty Member of the Year, Gardner-Webb University. Faculty Hall of Fame, Gardner-Webb University.
Content
Unit One: Introduction to CommunicationChapter 1: Communicating in Everyday LifeChapter 2: Interpreting CommunicationChapter 3: Communicating GloballyUnit Two: Developing Language SkillsChapter 4: Exploring Language ElementsChapter 5: Mastering Nouns and PronounsChapter 6: Expanding Language SkillsUnit Three: Developing Writing SkillsChapter 7: Applying the Mechanics of StyleChapter 8: Sharpening Writing SkillsUnit Four: Applying Communication SkillsChapter 9: Writing E-mails, Memos, and LettersChapter 10: Writing Specific CommunicationsChapter 11: Preparing and Writing ReportsUnit Five: Communicating in a Business EnvironmentChapter 12: Working with TechnologyChapter 13: Communicating With CustomersChapter 14: Developing Presentation SkillsUnit Six: Employment CommunicationChapter 15: Searching for JobsChapter 16: Interviewing and Employment IssuesAppendix Glossary