Basic Marketing Research with Excel and IBM (R) SPSS (R) 18.0 Integrated Student Version Package
3rd Edition
Published on 7. December 2010
Book
Mixed media product
978-0-13-249063-4 (ISBN)
Description
0132490633 / 9780132490634 Basic Marketing Research with Excel & IBM (R) SPSS (R) 18.0 Integrated Student Version Package
Package consists of
0132151715 / 9780132151719 IBM (R) SPSS (R) 18.0 Integrated Student Version
0135078229 / 9780135078228 Basic Marketing Research with Excel
Package consists of
0132151715 / 9780132151719 IBM (R) SPSS (R) 18.0 Integrated Student Version
0135078229 / 9780135078228 Basic Marketing Research with Excel
More details
Edition
3rd edition
Language
English
Place of publication
Upper Saddle River
United States
Publishing group
Pearson Education (US)
Target group
College/higher education
Weight
950 gr
ISBN-13
978-0-13-249063-4 (9780132490634)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions
Naresh Malhotra
Basic Marketing Research
Book
07/2011
4th Edition
Pearson
€303.29
Article exhausted; check different version
Previous edition
Alvin C. Burns | Ronald F. Bush
Basic Marketing Research Using Microsoft Excel Data Analysis
United States Edition
Book
01/2008
2nd Edition
Pearson
€82.93
Article exhausted; check for reprint