Strategic Management of Technology and Innovation
3rd Edition
Published on 26. July 2000
Book
Hardback
936 pages
978-0-07-231283-6 (ISBN)
Description
This text has been written for a course in technology and innovation. It covers contemporary research by using a combination of text, readings, and cases. Based on reviewer response to a survey, the authors have updated many of the cases that instructors found outdated or lacking. Classic cases such as Claire McCloud have been kept, while newer cases such as Intel Corporation in 1999 have been added. There is also a strong set of readings from sources such as "Harvard Business Review", "California Management Review", and "Sloan Management Review".
More details
Edition
3rd edition
Language
English
Place of publication
New York
United States
Publishing group
McGraw-Hill Education - Europe
Target group
College/higher education
Professional and scholarly
Illustrations
index
Dimensions
Height: 254 mm
Width: 204 mm
Weight
1930 gr
ISBN-13
978-0-07-231283-6 (9780072312836)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Content
Introduction: integrating technology and strategy; technology and strategy - a general management perspective; technology and the general manager. Design and evolution of technology strategy: design and implementation of technology strategy - an evolutionary perspective; distinctive technological competencies and capabilities; technological evolution; industry context; organizational context; strategic action. Enactment of technology strategy: developing the firms innovative capabilities; designing and managing systems for corporate innovation; technology sourcing; corporate innovation. Enactment of technology strategy: creating and implementing a development strategy; new product development; building competencies/capabilities through new product development. Conclusion: innovation challenges in established firms.