Strategic Management of Technology and Innovation
Published on 1. April 1995
Book
Paperback/Softback
923 pages
978-0-07-114946-4 (ISBN)
Description
Focusing on the strategic management of technology and innovation, this text combines text and cases. It features Harvard cases together with a section on developing new products and new business.
More details
Edition
International 2 Revised ed
Language
English
Place of publication
London
United Kingdom
Publishing group
McGraw-Hill Education - Europe
Target group
College/higher education
Illustrations
illustrations
Dimensions
Height: 230 mm
Weight
1820 gr
ISBN-13
978-0-07-114946-4 (9780071149464)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions
Robert A. Burgelman | Clayton M. Christensen | Steven C. Wheelwright
Strategic Management of Technology and Innovation
Book
12/2003
4th Edition
McGraw Hill Higher Education
€56.94
No shipping information available
Previous edition
Book
05/1992
1st Edition
Irwin Professional Publishing
€64.32
Article exhausted; check for reprint
Persons
Content
Introduction - integrating technology and strategy; design and evolution of technology strategy; enactment of technology strategy - developing the firm's innovative capabilities; creating and implementing a development strategy.