Behind the Scenes in Advertising
2nd Edition
Published in June 1998
Book
Paperback/Softback
240 pages
978-1-899314-92-8 (ISBN)
More details
Edition
2nd Revised edition
Language
English
Place of publication
Henley-on-Thames
United Kingdom
Target group
College/higher education
Professional and scholarly
Edition type
Revised edition
Illustrations
20ill.
Dimensions
Height: 240 mm
ISBN-13
978-1-899314-92-8 (9781899314928)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions
Book
02/2003
3rd Edition
World Advertising Research Center
€52.19
Article is exhausted; no reprint
Previous edition
Jeremy J.D. Bullmore
Behind the Scenes in Advertising
Book
09/1991
NTC Publications
€38.51
Shipment within 3-4 weeks