Innovation
Fast Track to Success
Published on 30. March 2012
Book
Paperback/Softback
240 pages
978-0-13-296483-8 (ISBN)
Unfortunately, price unknown
Article is exhausted; no reprint
Description
Companies that innovate successfully get six key things right. These are planning, pipeline, process, platform, people, and performance, and you need to get them right too. This book gives you a practical framework that will help you seek out new commercial opportunities and develop new and better ways of doing things. For innovation to be more than a buzzword it has to be deeply integrated into a team's structure--this book presents an integrated approach that will accelerate your move from buzzwords to practical steps to implementation.
More details
Language
English
Place of publication
Upper Saddle River
United States
Publishing group
Pearson Education (US)
Target group
Professional and scholarly
Dimensions
Height: 229 mm
Width: 152 mm
ISBN-13
978-0-13-296483-8 (9780132964838)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Persons
Andy Bruce is widely acclaimed as an authority in innovation Management, covering the creative and innovation process from ideas to implementation. Bruce founded two companies specializing in innovation and project management. Clients include companies such as EDS, Nokia and Coca-Cola. Bruce has written 8 books, including Strategic Thinking and Project Management titles from the Dorling Kindersley Essential Manager series, and Business FAQs. David Birchall, as a Professor at Henley Business School, has been involved in both implementing innovations in the way programs are delivered and researching into innovation management in organizations.
Content
The Fast Track way ix
About the authors xii
A word of thanks from the authors xiv
Innovation Fast Track xvi
How to use this book xx
Fast-Track-Me.com xxi
A AWARENESS 1
1 Innovation in a nutshell 5
2 Innovation audit 17
B BUSINESS FAST TRACK 29
3 Fast Track top ten 33
4 Technologies 61
5 Implementing change 79
C CAREER FAST TRACK 93
6 The first ten weeks 97
7 Leading the team 115
8 Getting to the top 139
D DIRECTOR'S TOOLKIT 155
T1 Team innovation audit 159
T2 Integrated innovation framework 165
T3 Market and competitor scanning 169
T4 Creativity techniques 177
T5 Innovation project checklist 181
The Fast Track way 187
Glossary 189
Index 199
About the authors xii
A word of thanks from the authors xiv
Innovation Fast Track xvi
How to use this book xx
Fast-Track-Me.com xxi
A AWARENESS 1
1 Innovation in a nutshell 5
2 Innovation audit 17
B BUSINESS FAST TRACK 29
3 Fast Track top ten 33
4 Technologies 61
5 Implementing change 79
C CAREER FAST TRACK 93
6 The first ten weeks 97
7 Leading the team 115
8 Getting to the top 139
D DIRECTOR'S TOOLKIT 155
T1 Team innovation audit 159
T2 Integrated innovation framework 165
T3 Market and competitor scanning 169
T4 Creativity techniques 177
T5 Innovation project checklist 181
The Fast Track way 187
Glossary 189
Index 199