Management
An Introduction for Scientists and Engineers
Published in August 1991
Book
Paperback/Softback
320 pages
978-0-7487-1278-6 (ISBN)
Description
The aim of this book is to help scientists and engineers without a background in the social sciences who want to master the principles on which modern management thought is based. It is also intended for students of engineering or science who are doing a management course. The reader is first taken through the basics - the body of knowledge, the profession, decision making and direction. This is followed by a review of the various specializations with which managers have to cope, such as planning, organizing, production, marketing, personnel and innovation. A final section covers wider issues, which include foreign policy, social and political issues and selected landmarks of the future.
The aim of this book is to help scientists and engineers without a background in the social sciences who want to master the principles on which modern management thought is based. It is also intended for students of engineering or science who are doing a management course. The reader is first taken through the basics - the body of knowledge, the profession, decision making and direction. This is followed by a review of the various specializations with which managers have to cope, such as planning, organizing, production, marketing, personnel and innovation. A final section covers wider issues, which include foreign policy, social and political issues and selected landmarks of the future.
The aim of this book is to help scientists and engineers without a background in the social sciences who want to master the principles on which modern management thought is based. It is also intended for students of engineering or science who are doing a management course. The reader is first taken through the basics - the body of knowledge, the profession, decision making and direction. This is followed by a review of the various specializations with which managers have to cope, such as planning, organizing, production, marketing, personnel and innovation. A final section covers wider issues, which include foreign policy, social and political issues and selected landmarks of the future.
More details
Language
English
Place of publication
Oxford
United Kingdom
Publishing group
Oxford University Press
Target group
Adult education
College/higher education
Professional and scholarly
Illustrations
40 b&w diagrams, 20 tables, glossary, indices
Dimensions
Height: 234 mm
Width: 153 mm
ISBN-13
978-0-7487-1278-6 (9780748712786)
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Schweitzer Classification
Content
Part 1 The basics: the student of management; a manager's knowledge and profession; changing environments; decision making; strategy and direction. Part 2 Activities: corporate planning; organization; information systems; finance management; marketing management; design management; production management; logistics management; management of innovation; the current practice of personnel management. Part 3 Wider issues: foreign policy; business and society; landmarks of the future. Appendix: a review of management thought.