Effective Communication for Colleges
11th Edition
Published on 23. March 2007
Book
Paperback/Softback
496 pages
978-0-324-54338-4 (ISBN)
Description
Simply put, this new edition is power packed with just the right learning tools. Each chapter of EFFECTIVE COMMUNICATION FOR COLLEGES (ECC), 11e, includes features that enhance learning and retention -- and promote more effective communication skills.
Reviews / Votes
Part One: PRINCIPLES OF COMMUNICATION. 1. Partners for Effective Communication. 2. The Six Cs of Effective Messages. 3. The Communication-by-Objectives Approach. 4. Communication and Technology. Part Two: EFFECTIVE MESSAGE APPLICATIONS. 5. Good New and Neutral News Messages. 6. Bad News Messages. 7. Persuasive Messages. 8. Job Searches, Resumes, and Cover Letters. 9. Applications, Interviews, and Follow-Up Messages. 10. Visuals and Presentations. 11. Reports, Proposals, and Instructions for the Workplace.More details
Edition
11th edition
Language
English
Place of publication
Mason, OH
United States
Publishing group
Cengage Learning, Inc
Target group
College/higher education
Dimensions
Height: 274 mm
Width: 216 mm
Thickness: 20 mm
Weight
1000 gr
ISBN-13
978-0-324-54338-4 (9780324543384)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Content
Part One: PRINCIPLES OF COMMUNICATION. 1. Partners for Effective Communication. 2. The Six Cs of Effective Messages. 3. The Communication-by-Objectives Approach. 4. Communication and Technology. Part Two: EFFECTIVE MESSAGE APPLICATIONS. 5. Good New and Neutral News Messages. 6. Bad News Messages. 7. Persuasive Messages. 8. Job Searches, Resumes, and Cover Letters. 9. Applications, Interviews, and Follow-Up Messages. 10. Visuals and Presentations. 11. Reports, Proposals, and Instructions for the Workplace.