Strategic Management
Published on 1. June 1987
Book
Paperback/Softback
XVI, 407 pages
978-0-333-38765-8 (ISBN)
Description
This major text for undergraduate and MBA courses in Corporate Strategy and Business Policy brings a new sophisticated strategic framework to the material it covers. It incorporates a critical review of recent techniques of external and internal appraisal, strategic option generation and of selection and evaluation as well as covering a wide range of current issues.
Reviews / Votes
'...its comprehensive treatment and structured approach is attractive to practitioners.' - Long Range PlanningMore details
Other editions
Additional editions
Book
06/1987
Palgrave Macmillan
€40.85
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Content
Introduction.- Ojectives Strategy Formulation.- External Appraisal.- Internal Appraisal.- Strategic Options.- Financial Strategies.- Strategic Selection.- Making the Strategy.- Operational Managing Change.- Strategy and Structure.- Social and Psychological Influences.- Power Models of Strategic Decision Making Not for Profit Organisations.