Sales Promotion
Concepts, Methods, and Strategies
Published on 1. January 1990
Book
Hardback
969 pages
978-0-13-788167-3 (ISBN)
More details
Language
English
Place of publication
New Jersey
United States
Publishing group
Prentice Hall (Higher Education Division, Pearson Education)
Target group
College/higher education
Professional and scholarly
Illustrations
illustrations
Dimensions
Height: 242 mm
Width: 178 mm
Weight
969 gr
ISBN-13
978-0-13-788167-3 (9780137881673)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification