Making Profits
A 6-month Action Plan for the Small Business
Malcolm Bird(Author)
Piatkus Books (Publisher)
Published on 28. May 1992
Book
Paperback/Softback
160 pages
978-0-7499-1136-2 (ISBN)
Description
This book introduces practical, proven techniques for cutting costs and increasing revenue. It shows how to reduce administration and overhead costs and add cash to the bottom line. It explores every area of possible cost reduction, then shows how to increase revenue by effective advertising, better sales force management, training and motivation, pricing, strategic planning and expansion.
More details
Series
Language
English
Place of publication
London
United Kingdom
Publishing group
Little, Brown Book Group
Target group
Professional and scholarly
Product notice
Paperback (UK-trade)
Dimensions
Height: 216 mm
Width: 138 mm
Weight
210 gr
ISBN-13
978-0-7499-1136-2 (9780749911362)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Content
Profit and where you are now; some techniques to help you plan ahead; reducing the cost of debts and loans; reducing admininstrations costs; reducing the cost of paperwork; reducing stock holding costs; reducing distribution costs; reducing marketing costs; short-term thinking; improving your sales force; provinding more for your customers; long-term thinking increasing productivity; increasing the effectiveness of individuals.