Advertising Works: v. 14
Proving the Effectiveness of Marketing Communications
Les Binet(Editor)
World Advertising Research Center (Publisher)
Published on 10. January 2006
Book
Hardback
360 pages
978-1-84116-183-9 (ISBN)
More details
Language
English
Place of publication
Oxon
United Kingdom
Target group
College/higher education
Professional and scholarly
Illustrations
Illustrations
Dimensions
Height: 250 mm
Width: 175 mm
ISBN-13
978-1-84116-183-9 (9781841161839)
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Schweitzer Classification