Get Funded!: The Startup Entrepreneur's Guide to Seriously Successful Fundraising
Published on 21. September 2020
Book
Hardback
256 pages
978-1-260-45906-7 (ISBN)
Description
From a TechCrunch founder and award-winning strategist comes the most comprehensive guide to the newest fundraising options for today's entrepreneurs.
Fundraising for startups has changed dramatically in the past decade. There was a time when VCs were rock stars and a founder with a big idea and a little drive could raise a few hundred thousand dollars to build a business. But those days are gone. In the aftermath of the Great Recession and a massive drop in tech investments, it's become harder and harder for founders to raise money. The good news? Today's entrepreneurs have more options than ever before-with greater opportunities to get the ball rolling, get investors excited, and Get Funded!
A comprehensive, cutting-edge guide from tech journalist and entrepreneur John Biggs and communication strategist Eric Villines, Get Funded! will enable you to:
Create a solid business plan and a powerful story that investors respond toExplore a wide range of funding options-and find the ones that are right for youUnderstand valuation and dilutionPlan, prepare, and deliver the perfect pitchRaise money through grants, micro-loans, micro-donations, and crowdfundingTake advantage of the latest online resources and financial tools
Filled with step-by-step strategies, ready-to-use resources, and on-the-ground insights, this is a must-read for every entrepreneur. Even if you've started a business before, you'll discover a whole new funding landscape with exciting tech-driven models-including crowdfunding platforms like GoFundMe and Patreon, cryptocurrencies like Bitcoin, IEOs (Initial Exchange Offerings), micro-loans, and micro-donations-as well as more traditional, tried-and-true methods. Beyond a road map to the current world of funding, Get Funded! provides proven strategies for pitching, marketing, bootstrapping, and more. It's a complete 360-degree tool with easy-to-follow worksheets and online resources that will help you build a sustainable funding strategy that's right for your business-and crucial to your success.
Whether you're starting a food truck or a biotech startup, Get Funded! has got you covered.
Fundraising for startups has changed dramatically in the past decade. There was a time when VCs were rock stars and a founder with a big idea and a little drive could raise a few hundred thousand dollars to build a business. But those days are gone. In the aftermath of the Great Recession and a massive drop in tech investments, it's become harder and harder for founders to raise money. The good news? Today's entrepreneurs have more options than ever before-with greater opportunities to get the ball rolling, get investors excited, and Get Funded!
A comprehensive, cutting-edge guide from tech journalist and entrepreneur John Biggs and communication strategist Eric Villines, Get Funded! will enable you to:
Create a solid business plan and a powerful story that investors respond toExplore a wide range of funding options-and find the ones that are right for youUnderstand valuation and dilutionPlan, prepare, and deliver the perfect pitchRaise money through grants, micro-loans, micro-donations, and crowdfundingTake advantage of the latest online resources and financial tools
Filled with step-by-step strategies, ready-to-use resources, and on-the-ground insights, this is a must-read for every entrepreneur. Even if you've started a business before, you'll discover a whole new funding landscape with exciting tech-driven models-including crowdfunding platforms like GoFundMe and Patreon, cryptocurrencies like Bitcoin, IEOs (Initial Exchange Offerings), micro-loans, and micro-donations-as well as more traditional, tried-and-true methods. Beyond a road map to the current world of funding, Get Funded! provides proven strategies for pitching, marketing, bootstrapping, and more. It's a complete 360-degree tool with easy-to-follow worksheets and online resources that will help you build a sustainable funding strategy that's right for your business-and crucial to your success.
Whether you're starting a food truck or a biotech startup, Get Funded! has got you covered.
More details
Language
English
Place of publication
OH
United States
Product notice
sewn/stitched
Cloth over boards
Dimensions
Height: 231 mm
Width: 160 mm
Thickness: 28 mm
Weight
408 gr
ISBN-13
978-1-260-45906-7 (9781260459067)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Additional editions
John Biggs | Eric Villines
Get Funded!: The Startup Entrepreneur's Guide to Seriously Successful Fundraising
E-Book
09/2020
1st Edition
McGraw Hill LLC
€51.99
Available for download
Persons
John Biggs held academic posts at the University of New England, NSW, Monash University, Melbourne and the University of Alberta, Edmonton, Canada before being appointed Professor of Education at the University of Newcastle, NSW, then Professor of Education at the University of Hong Kong. He retired early to develop his work on constructive alignment and to write fiction. He returned to Hong Kong in 1999, this time to the Department of Psychology and is currently Honorary Professor in that Department.
Content
Introduction
PART I
STARTUP FUNDING BASICS
CHAPTER 1 WHAT IS A STARTUP?
CHAPTER 2 FUNDING OPTIONS
CHAPTER 3 STAGES OF TRADITIONAL FUNDING
CHAPTER 4 MICROFUNDING
CHAPTER 5 MACROFUNDING
CHAPTER 6 VALUATION
CHAPTER 7 DILUTION
PART I I
FINDING THE RIGHT FUNDING MODEL
FOR YOUR BUSINESS
CHAPTER 8 UNDERSTANDING YOUR NEEDS
CHAPTER 9 BUILDING YOUR FUNDING MODEL
PART I I I
COMMUNICATING YOUR STORY
CHAPTER 10 BUILDING A DIGITAL PRESENCE
CHAPTER 11 YOUR SHORT PITCHES
CHAPTER 12 BUILDING THE CASE
CHAPTER 13 PREPPING YOUR DECK
CHAPTER 14 PREPPING TO PRESENT YOUR PITCH
TO INVESTORS
CHAPTER 15 MORE TIPS AND TRICKS
Conclusion: A Final Word
Acknowledgments
Notes
Index
PART I
STARTUP FUNDING BASICS
CHAPTER 1 WHAT IS A STARTUP?
CHAPTER 2 FUNDING OPTIONS
CHAPTER 3 STAGES OF TRADITIONAL FUNDING
CHAPTER 4 MICROFUNDING
CHAPTER 5 MACROFUNDING
CHAPTER 6 VALUATION
CHAPTER 7 DILUTION
PART I I
FINDING THE RIGHT FUNDING MODEL
FOR YOUR BUSINESS
CHAPTER 8 UNDERSTANDING YOUR NEEDS
CHAPTER 9 BUILDING YOUR FUNDING MODEL
PART I I I
COMMUNICATING YOUR STORY
CHAPTER 10 BUILDING A DIGITAL PRESENCE
CHAPTER 11 YOUR SHORT PITCHES
CHAPTER 12 BUILDING THE CASE
CHAPTER 13 PREPPING YOUR DECK
CHAPTER 14 PREPPING TO PRESENT YOUR PITCH
TO INVESTORS
CHAPTER 15 MORE TIPS AND TRICKS
Conclusion: A Final Word
Acknowledgments
Notes
Index