Technology Pricing
From Principles to Pricing
Francis Bidault(Author)
Palgrave Macmillan (Publisher)
Published on 15. March 1989
Book
Hardback
227 pages
978-0-333-47136-4 (ISBN)
Description
This book attempts to provide a guide to and explanation for technology pricing. Technology pricing is difficult for most people who are confronted by it, including managers involved in negotiations, civil servants concerned with the regulation of international technology flows and economists interested in the understanding of the global technology market. There is no agreement on the proper way to assess the price of a technological piece of knowledge to be transferred, even within each of the three groups mentioned. The author promotes the view that there is no universal formula for technology pricing, but that it strongly depends on the strategic motivations of licensing. The book proposes a set of pricing models consistent with the main licensing strategies.
More details
Language
English
Place of publication
Basingstoke
United Kingdom
Target group
Adult education
Professional and scholarly
Illustrations
index
Dimensions
Height: 222 mm
Width: 145 mm
Weight
461 gr
ISBN-13
978-0-333-47136-4 (9780333471364)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Other editions
Additional editions

E-Book
03/1989
Palgrave Macmillan
€84.99
Available for download
Persons
Content
Introduction: international technology transfer - substance and framework. Part 1 Analysis of technology pricing: types of remuneration and forms of payment in international technology transfers; the pure theory of technology pricing; two approaches to pricing policy. Part 2 The strategic approach to licensing: licensing out strategies; licensing in strategies; a theory of the licensor/licensee relationship - the quasi-internalization model. Part 3 Pricing policies for licensing strategies: an empirical analysis of technology pricing; internationalization strategies and technology pricing policies.