Future Words
A Non-Obvious Glossary of Terms That Don't Exist (But Soon Will)
Will be published approx. on 20. October 2026
Book
Hardback
140 pages
978-1-64687-337-1 (ISBN)
Description
Our lives are evolving faster than our vocabulary. But words usually catch up.
Every year the keepers of the dictionary add new words that reflect the zeitgeist of the time. Future Words predicts what those will be.
From the authors of Future Normal comes this clever, lightly satirical glossary of terms that don’t exist yet — but probably should. Each invented entry captures a subtle shift in how we live, work, love, and occasionally pretend to understand what’s going on.
Some of these words will make you laugh.
Some will feel uncomfortably accurate.
All of them are designed to spark deeper conversations about where your relationships, life and work are heading next.
Designed as a cross between a modern reference book and an idea journal, Future Words invites you to flip, browse, debate, and dog-ear your favorites. This is a smart, giftable guide for leaders, language lovers, recent graduates and anyone navigating the beautifully absurd reality of modern life.
Because if the future keeps inventing new problems, we might as well invent better words for them.
Every year the keepers of the dictionary add new words that reflect the zeitgeist of the time. Future Words predicts what those will be.
From the authors of Future Normal comes this clever, lightly satirical glossary of terms that don’t exist yet — but probably should. Each invented entry captures a subtle shift in how we live, work, love, and occasionally pretend to understand what’s going on.
Some of these words will make you laugh.
Some will feel uncomfortably accurate.
All of them are designed to spark deeper conversations about where your relationships, life and work are heading next.
Designed as a cross between a modern reference book and an idea journal, Future Words invites you to flip, browse, debate, and dog-ear your favorites. This is a smart, giftable guide for leaders, language lovers, recent graduates and anyone navigating the beautifully absurd reality of modern life.
Because if the future keeps inventing new problems, we might as well invent better words for them.
More details
Persons
ROHIT BHARGAVA is on a mission to help the world be more open-minded by teaching others how to be non-obvious thinkers. He is the founder of the Non-Obvious Company and previously spent 15 years leading brand strategy for large global brands while at Leo Burnett and Ogilvy. Rohit is the #1 Wall Street Journal bestselling author of ten books, a monthly contributor to Inc magazine and is a popular Adjunct Professor of storytelling, persuasion and marketing at Georgetown University.