Scottish Advertising Works 4
Proving the Effectiveness of Marketing Communications
James Best(Editor)
World Advertising Research Center (Publisher)
Published on 25. November 2005
Book
Hardback
260 pages
978-1-84116-178-5 (ISBN)
More details
Language
English
Place of publication
Oxon
United Kingdom
Target group
Professional and scholarly
Illustrations
photos, diagrams & graphs throughout
Dimensions
Height: 250 mm
Width: 175 mm
ISBN-13
978-1-84116-178-5 (9781841161785)
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Schweitzer Classification