Management
3rd Edition
Published on 5. March 1998
Book
Paperback/Softback
416 pages
978-0-273-63408-9 (ISBN)
Description
Now in its third edition, this successful introduction to management covers the subject in a concise, no-nonsense, comprehensive manner. The considered use of effective diagrams, cases and tests result in an efficient, clearly-structured, compact book ideal for quick learning. The author has significantly updated examples in this new edition to retain their relevance to students whilst integrating the latest thinking on the subject.
More details
Series
Edition
3rd edition
Language
English
Place of publication
Harlow
United Kingdom
Publishing group
Pearson Education Limited
Target group
Professional and scholarly
Dimensions
Height: 233 mm
Width: 154 mm
Thickness: 23 mm
Weight
640 gr
ISBN-13
978-0-273-63408-9 (9780273634089)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Previous edition
Content
PART 1: INTRODUCTION TO MANAGEMENT
1. Nature and development of management theory
2. Management in action
3. Business ownership
4. Entrepreneurship and small business management
5. Corporate strategy and planning
PART 2: MANAGEMENT FUNCTIONS
6. Organisation
7. Marketing
8. International marketing
9. Managing the finance function
10. Operations management
11. Legal aspects of management
12. Communication and management control
13. Decision support and information technology management
PART 3: THE HUMAN SIDE OF MANAGEMENT
14. The nature of work
15. Leadership, motivation and management style
16. Personnel management
17. The future of management
1. Nature and development of management theory
2. Management in action
3. Business ownership
4. Entrepreneurship and small business management
5. Corporate strategy and planning
PART 2: MANAGEMENT FUNCTIONS
6. Organisation
7. Marketing
8. International marketing
9. Managing the finance function
10. Operations management
11. Legal aspects of management
12. Communication and management control
13. Decision support and information technology management
PART 3: THE HUMAN SIDE OF MANAGEMENT
14. The nature of work
15. Leadership, motivation and management style
16. Personnel management
17. The future of management