
Starting and Managing a Small Business
Juta Academic (Publisher)
Published on 31. December 1988
Book
Paperback/Softback
324 pages
978-0-7021-2128-9 (ISBN)
Description
Increasing numbers of South Africans are going into business for themselves. This book aims to address their needs, explaining theoretical business principles, advising on their implementation. Premised on the philosophy that anyone combining basic business principles with modern business methods will maximise his or her profits and succeed.
More details
Language
English
Place of publication
Cape Town
South Africa
Target group
Professional and scholarly
Product notice
Paperback (UK-trade)
Illustrations
index
Dimensions
Height: 210 mm
Width: 145 mm
ISBN-13
978-0-7021-2128-9 (9780702121289)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Content
Know about business ownership; Entering the business world; Your managerial functions; Your business team; Staffing the business; Purchasing; Pricing; Shop layout, display, and improving external and internal images; Customer relations and service; Advertising and promotions; Salesmanship and selling; Stock control; Security; Setting up a record-keeping system; Financial fundamentals; Profit planning and budgeting; Credit controlling; Development of entrepreneurship; Maintaining a dynamic business.