
Accelerating New Food Product Design and Development
Iowa State University Press
Published on 3. April 2007
Book
Hardback
400 pages
978-0-8138-0809-3 (ISBN)
Article exhausted; check for reprint
Description
To compete in today's marketplace, food product developers are under pressure to create innovative new products at a time when there are demands on them to do more with less of everything. In
Accelerating New Food Product Design and Development, a group of seasoned food industry business professionals and academics show today's food scientists, technologists, and product developers the contemporary R&D processes they need to maximize speed, quality, and efficiency.
Accelerating New Food Product Design and Development is of value to a number of audiences. For food industry executives, it offers a summary of perspectives of the business they are in from unique viewpoints. Academics and students gain a real world perspective of what is occurring in the food industry at the beginning of the 21st Century. And for practicing food scientists and allied professionals, the book provides strategic frameworks for problem solving and the R&D strategies, processes, and methods needed to accelerate and optimize new product development.
Accelerating New Food Product Design and Development, a group of seasoned food industry business professionals and academics show today's food scientists, technologists, and product developers the contemporary R&D processes they need to maximize speed, quality, and efficiency.
Accelerating New Food Product Design and Development is of value to a number of audiences. For food industry executives, it offers a summary of perspectives of the business they are in from unique viewpoints. Academics and students gain a real world perspective of what is occurring in the food industry at the beginning of the 21st Century. And for practicing food scientists and allied professionals, the book provides strategic frameworks for problem solving and the R&D strategies, processes, and methods needed to accelerate and optimize new product development.
Reviews / Votes
'The book is recommended to read by the executive group in the industry as well as in university, especially the managing group of R&D department.' Shuryo Nakai, Food, Nutrition & HealthMore details
Series
Language
English
Place of publication
United States
Target group
Professional and scholarly
Dimensions
Height: 240 mm
Width: 167 mm
Thickness: 25 mm
Weight
744 gr
ISBN-13
978-0-8138-0809-3 (9780813808093)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions

Jacqueline H. Beckley | Leslie J. Herzog | M. Michele Foley
Accelerating New Food Product Design and Development
Book
10/2017
2nd Edition
Wiley
€211.50
Article not available at the moment
Additional editions

Jacqueline H. Beckley | M. Michele Foley | Elizabeth J. Topp
Accelerating New Food Product Design and Development
E-Book
02/2008
Wiley-Blackwell
€251.99
Available for download
Persons
Jacqueline H. Beckley is the founder of The Understanding & Insight Group, Denville, NJ, an innovative business development and strategy firm working with both large and small companies to integrate traditional approaches with new concepts and tools for business growth.
M. Michele Foley is research manager for FritoLay, Inc., Dallas, TX.
Elizabeth J. Topp is principal food scientist with Unilever Foods North America, Englewood Cliffs, NJ.
J. C. Huang is project leader and senior food scientist in a major food company and had previously managed projects for new product development with new patented technologies.
Witoon Prinyawiwatkul is associate professor of food science at Louisiana State University and LSU AgCenter, Baton Rouge, LA.
M. Michele Foley is research manager for FritoLay, Inc., Dallas, TX.
Elizabeth J. Topp is principal food scientist with Unilever Foods North America, Englewood Cliffs, NJ.
J. C. Huang is project leader and senior food scientist in a major food company and had previously managed projects for new product development with new patented technologies.
Witoon Prinyawiwatkul is associate professor of food science at Louisiana State University and LSU AgCenter, Baton Rouge, LA.
Content
Contributors ix
Preface xv
Chapter 1. Introduction 1
Part I. Understanding Product Development in Today's Food Industry
Chapter 2. How Did the Food Industry Get (from There) to Here? 7
Diane Toops
Chapter 3. Developing Partnerships: Using Outside Resources for Product Development 27
Kathleen N. Feicht
Chapter 4. Building Superior R&D Organizations 41
Elizabeth Topp (Inspir ed by presentation by Paula Manoski)
Chapter 5. A Supplier Perspective: Superior Services and Products Help Change Happen 55
Victoria de la Huerga and Elizabeth Topp
Chapter 6. One Company's Perspective on Innovation-Starbucks Coffee 73
Lawrence Wu, Jr.
Part II. Accelerating Food Product Design and Development
Chapter 7. Brands: A Discussion on the Difference Between Creating Good Brands and Meaningful Brands 87
Johannes Hartmann
Chapter 8. Market Forces: The Push-Pull of Marketing and Advertising in the New Product Business 103
Jeffrey Ew ald and Howard R. Moskowitz
Chapter 9. Applying Processes That Accelerate New Product Development 123
Hollis Ashman
Chapter 10. Five Years Later-Looking at How the University Prepares Someone for a Career in Food Science 133
Carol McCall, Chow Ming Lee, and Soo-Y eun Lee
Chapter 11. Speed Bump or Opportunity: Innovative Packaging and Its Impact on Accelerated Product Development Time 149
Pamela Eitmant, Clint Haynes, and Steve DeHoff
Chapter 12. Making Lemon Bars Out of Lemons: Using the Power of Teamwork to Transform Concepts to Reality 171
Mary K. Wagner and Leslie J. Herzog
Part III. Optimizing Food Product Design and Development
Chapter 13. Identifying Critical Steps in the New Product Development Process 183
Yao-Wen Huang
Chapter 14. Statistical Design: Experimental Units and Proper Designs 195
T. Kassel and J. C. Huang
Chapter 15. Category Appraisal and Ingredient Search: Identifying Key Sensory Factors and Product Features at the Early Development Stage 225
Howard R. Moskowitz and Andrea Maier
Chapter 16. Applications of Discriminant and Logistic Regression Analysis for Consumer Acceptance and Consumer-Oriented Product Optimization Study 271
Witoon Prinyawiwatkul and Penkwan Chompreeda
Chapter 17. Response Surface Methodology and Consumer-Driven Product Optimization 297
Howard R. Moskowitz and Andrea Maier
Chapter 18. Accelerating and Optimizing New Food Product Design and Development-Status and State of the Industry: Do You Rent or Buy? 351
Jacqueline H. Beckley, M. Michele Foley, Elizabeth J. Topp, J. C. Huang, and Witoon Prinyawiwatkul
Index 361
Preface xv
Chapter 1. Introduction 1
Part I. Understanding Product Development in Today's Food Industry
Chapter 2. How Did the Food Industry Get (from There) to Here? 7
Diane Toops
Chapter 3. Developing Partnerships: Using Outside Resources for Product Development 27
Kathleen N. Feicht
Chapter 4. Building Superior R&D Organizations 41
Elizabeth Topp (Inspir ed by presentation by Paula Manoski)
Chapter 5. A Supplier Perspective: Superior Services and Products Help Change Happen 55
Victoria de la Huerga and Elizabeth Topp
Chapter 6. One Company's Perspective on Innovation-Starbucks Coffee 73
Lawrence Wu, Jr.
Part II. Accelerating Food Product Design and Development
Chapter 7. Brands: A Discussion on the Difference Between Creating Good Brands and Meaningful Brands 87
Johannes Hartmann
Chapter 8. Market Forces: The Push-Pull of Marketing and Advertising in the New Product Business 103
Jeffrey Ew ald and Howard R. Moskowitz
Chapter 9. Applying Processes That Accelerate New Product Development 123
Hollis Ashman
Chapter 10. Five Years Later-Looking at How the University Prepares Someone for a Career in Food Science 133
Carol McCall, Chow Ming Lee, and Soo-Y eun Lee
Chapter 11. Speed Bump or Opportunity: Innovative Packaging and Its Impact on Accelerated Product Development Time 149
Pamela Eitmant, Clint Haynes, and Steve DeHoff
Chapter 12. Making Lemon Bars Out of Lemons: Using the Power of Teamwork to Transform Concepts to Reality 171
Mary K. Wagner and Leslie J. Herzog
Part III. Optimizing Food Product Design and Development
Chapter 13. Identifying Critical Steps in the New Product Development Process 183
Yao-Wen Huang
Chapter 14. Statistical Design: Experimental Units and Proper Designs 195
T. Kassel and J. C. Huang
Chapter 15. Category Appraisal and Ingredient Search: Identifying Key Sensory Factors and Product Features at the Early Development Stage 225
Howard R. Moskowitz and Andrea Maier
Chapter 16. Applications of Discriminant and Logistic Regression Analysis for Consumer Acceptance and Consumer-Oriented Product Optimization Study 271
Witoon Prinyawiwatkul and Penkwan Chompreeda
Chapter 17. Response Surface Methodology and Consumer-Driven Product Optimization 297
Howard R. Moskowitz and Andrea Maier
Chapter 18. Accelerating and Optimizing New Food Product Design and Development-Status and State of the Industry: Do You Rent or Buy? 351
Jacqueline H. Beckley, M. Michele Foley, Elizabeth J. Topp, J. C. Huang, and Witoon Prinyawiwatkul
Index 361