Intercultural Communication in the Global Workplace
4th Edition
Published on 16. December 2006
Book
Paperback/Softback
496 pages
978-0-07-352506-8 (ISBN)
Description
Intercultural Communication in the Global Workplace, 4/e by Beamer and Varner addresses the issues of culture and communication within the context of international business. The text provides examples of how cultural values and practices impact business communication. The authors explore the relationships among the cultural environments of the firm and the structure of the firm. They examine how companies and individuals communicate, and concentrate on the underlying cultural reasons for behavior. This approach helps readers develop an ability to work successfully within an environment of cultural diversity both at home and abroad.
More details
Edition
4th edition
Language
English
Place of publication
United States
Publishing group
McGraw-Hill Education - Europe
Target group
College/higher education
Illustrations
Illustrations
Dimensions
Height: 231 mm
Width: 185 mm
Thickness: 20 mm
Weight
719 gr
ISBN-13
978-0-07-352506-8 (9780073525068)
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Schweitzer Classification
Other editions
Previous edition
Iris Varner | Linda Beamer
Intercultural Communication in the Global Workplace
Book
02/2004
3rd Edition
McGraw Hill Higher Education
€102.74
Article exhausted; check for reprint
Content
1.Culture and Communication2.The Role of Language in Intercultural Business Communication3.Getting to Know Another Culture4.Self and Groups in Business Cultures5.Organizing Messages to Other Cultures6.Nonverbal Language in Intercultural Communication7.Cultural Rules for Establishing Relationships8.Information, Decisions, and Solutions9.Intercultural Negotiation10.Legal and Governmental Considerations in Intercultural Business Communication11.The Influence of Business Structures and Corporate Culture on Intercultural Business Communication12.Intercultural Dynamics in the International CompanyAppendix: Case 1: What Else Can Go Wrong? Case 2: Hana: A Joint Venture between Health Snacks and Toka Foods