Management
Building Competitive Advantage
Published in November 1998
Book
Paperback/Softback
640 pages
978-0-07-115444-4 (ISBN)
Description
Although this revised edition of the text takes a traditional functional approach to management, it is organzied around four modern themes: cost, quality, speed and innovation.
More details
Edition
International 2 Revised ed
Language
English
Place of publication
London
United Kingdom
Publishing group
McGraw-Hill Education - Europe
Target group
College/higher education
Professional and scholarly
Illustrations
illustrations (chiefly colour) facsimiles (some colour), colour portraits
Dimensions
Height: 230 mm
Weight
1770 gr
ISBN-13
978-0-07-115444-4 (9780071154444)
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Schweitzer Classification